Jamaican dancehall star Koffee is continuing to cement her global appeal, securing a major endorsement deal with retail giant H&M.

The  20 year old Grammy-award winning star appears in an H&M advertisement for the fashion brand’s  holiday campaign which bears the tagline “Bring on the Future” and seeks to add an element of hope for customers after a trying year dealing with the Covid-19 pandemic.

This is the third major endorsement deal Koffee has received in recent times. 

In September, she was became the Caribbean’s first Brand Ambassador for the MasterCard brand.

See Koffee’s latest win in the clip below: